Meditating, moving my body - strength training, pilates, yoga or dancing - whichever feels right in the moment.

daily rituals

You'll find me coaching, walking, surfing, homeschooling, driving somewhere I haven't been yet.

YOU CAN FIND ME:

Authenticity: Success is the byproduct of being who you actually are.
Adventure: High-performance requires the courage to explore the unknown.
Connection: Strength in Togetherness.
Freedom: The ultimate luxury is living in total harmony with your truth.

values:

Joy is your birthright. Choice is your superpower. On the road less traveled - there's nothing to lose and everything to gain.

I BELIEVE:

My story isn't a straight line. I've started over four times across four countries - Manila, Toronto, London and Melbourne.

When my permanent residency in Canada was denied after six years of building a life there - I was devastated. Frustrated. Completely lost.

Pregnant and visiting Australia, COVID shut down my plans to return to London. My foundations were gone - again. No prospects. No safety net. No clear path forward.

I stayed in Melbourne with family nearby but no professional network and no clients. Just a decision to figure it out.

Every single time - the circumstances weren't what almost stopped me.

It was the identity trying to navigate them.

Each starting over required letting go of who I was to step into who the next chapter required. That's not just a starting over story. That's proof that identity holds when everything else falls apart.

That's the work I do with female founders now. Not from theory. From living it.

Hi, I'm Julianne!
Identity Coach for female founders.

I help female founders who feel alone at the top - the people-pleasing, the isolation and the 2am decision loops - lead from who they actually are, not the pressure they're under.